Write news articles, student and faculty profiles, features and briefs for University of Delaware’s College of Arts & Sciences. Topics have included English Language Institute students who volunteered in Puerto Rico, a photo conservation project and an art program dedicated to protecting tree canopies. Also cover events, such as an international festival, a performance of “Suite Blackness,” and appearances by journalists Linda Greenhouse and Maggie Haberman.

Also write numerous personality profiles, including one on the university’s oldest graduate in 2022, an alumnus who is a U.S. ambassador, and a professor who was cited in a White House economic report.

To drive employee engagement and celebrate employee achievements, I developed a presidential blog focusing on job shadows.  I arranged for the president to shadow employees  and I ghostwrote his blog posts. He worked side by side with a custodian, the softball coach, a carpenter, theater professor, help desk technician and the director of the marching band.

The social media and web analytics were excellent for this blog, and there was strong engagement from students, WCU families, prospective students and their families, as well as our primary audience of employees.

Created content and managed production of major University events, such as the annual Welcome Back to WCU event, which was structured like a talk show, featuring multiple speakers, music, videos, and graphics.

Conceptualized, wrote, and produced videos on timely issues such as Covid-19 vaccination. Pre-pandemic, I produced monthly First Friday Videos for West Chester University’s president. Videos were widely viewed by internal and external stakeholders, with upwards of 10,000 views per week via social media and the university’s website.

Developed a series that focused on extraordinary students who credit West Chester University for helping them to succeed. I wrote all content and produced accompanying short videos. Featured students included a student veteran, a student who made PPE equipment during the pandemic, a first responder and a rugby superstar.

I created content for the President’s website and updated it regularly. The site included links to the president’s videos, blog, student profiles, the university’s strategic plan and more.

Throughout my career, I have written numerous annual reports, executive summaries and white papers. This online annual report is one example.